Posts Tagged ‘event replays’

* One click distribution of your video webcast recordings

Posted on January 21st, 2009 by Bill. Filed under On-Demand, Promotion, Video, Web Seminars, Webcasts.


tubemogulSo you have your webcast or webinar video archive recording ready, and you want to post it to YouTube, Vimeo, Viddler, Metacafe, Revver,  and more. Here is the quick way to get the widest distribution possible.

Upload your video once to TubeMogul and let it distribute it to all the major video sharing sites for you. An account is free – just remember that you need to have an existing account on your targeted video destination sites.

View the TubeMogul tutorial on uploading and distributing your video here.

One problem you may encounter – every site has a different supported video length, so you will need to consider that before posting.

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* Promote your webinar recordings through YouTube

Posted on January 14th, 2009 by Bill. Filed under Promotion, Video, Web Seminars, Webcasts.


you-tubeWant to get more registrants for your on-demand webinars and webcasts?  Try posting a video out-take to YouTube to improve its visibility and make it easy to share with partners.

First, you will want to reduce the length of your webinar by breaking it into chunks or by creating a highlight reel.  Look for statements that are controversial or compelling, and leave you wanting to learn more.

Editing your webinar length really is a requirement since you want this to be a teaser and fit into the viewing habits of visitors to these video sites.  During editing make sure you add a closing call to action that shows the URL for your landing page. Make that link short and simple since viewers will need to write it down and enter it into their browser.

Next you will want to give some thought to YouTube channel placement and tagging. I recommend that you check the tags your considering by searching for them before you publish – you want to make sure your placement is next to appropriate content for your audience.

Finally, use the embed code to place the video on your landing pages or other pages as a promotional teaser. Promote it with your partners for placement on their site, and use a source code in your registration link to track which partners are sending you registrants.

Bill

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* Three tips to help extend webinar life

Posted on November 18th, 2008 by Bill. Filed under On-Demand, Web Seminars, Webcasts.


We edit live webinars to produce event recordings that can be used for post-webinar marketing and training, and think alot about how to get the most out of these live events. Many of our customers will update specific slides or request that we edit out details like pricing that may change over time. Between judicious editing, recording new narration, and adding a moderator voice-over, we can really extend the life of these recordings.

However, there are a few simple things that would make our life easier, and would help any company that wants to extend the shelf-life of their content: Read the rest of this entry »

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