Multimedia Solution Portals

Multimedia solution portals help companies bring focus and clarity to their messaging and positioning.

Many companies attempt this through their corporate web site, but this is a challenge for companies with multiple products and markets. The corporate web site must be all things to all people. Web site visitors have become accustomed to quickly browsing our sites, and downloaded datasheets often do not do our products justice.

On the other hand, business presentations enable us to tell our story and put our solutions in context. This is what makes a web seminar such an attractive communication medium for both sponsor and registrant.

Unfortunately most companies stop after the initial touch.

A solution portal uses your web seminar or seminar replay as the launch point to more focused web presentations as well as case studies, white papers, and datasheets that work together to build the business case for your solution. This nurtures the customer relationship, and allows them to self-discover additional resources of value to them.

You can organize a solution portal around

• products
• vertical markets
• business challenges
• industry trends

Solution portals bring new life to your current marketing investments. Using your events and event replays, we bring focus to these assets and use them to educate customers and move prospects through the lead generation process.