Poor audio fatigues the listener, and when you want them to stay attentive for an hour you should not let that happen. On the other hand, good audio draws your viewer in. Not convinced it is important? Just for fun download an audio podcast from any major media outlet and take a listen. Then compare that experience with one of your webinar recordings. Immediately you will notice the difference.
Now don’t expect your live webinar audio to be as good as a podcast – you need to step-up to video webcasting for that quality level. But simply choosing between the best audio option from those already available on your webinar platform can make a big difference. Take a listen:
Clearly VoIP audio sounds better and there are technical reasons for it. But it is also susceptible to quality issues, so you need to invest a little time testing and optimizing your set-up. As part of our event management services, we are happy to advise you on audio best practices.